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Post by gman2 on Jan 15, 2012 19:48:04 GMT -6
From the home page of uwmpanthers.cstv.com/Gulley Leads Three-Point Barrage As Panthers Knock Off Detroit
Paris Gulley poured in 26 points and the University of Wisconsin-Milwaukee blitzed Detroit with a 51-point first half en route to an 84-74 win Saturday night at the U.S. Cellular Arena And lead in to other articles use UWM. If the official web site for university athletics isn't using Milwaukee consistently, why should anyone feel the need to. |
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Post by uwmfutbol on Jan 16, 2012 17:49:49 GMT -6
That's rather pathetic on the AD's part.
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Post by illwauk on Jan 17, 2012 17:03:51 GMT -6
Ok. I understand. But I still like simply, "UWM", and "Milwaukee". We are what we are- you can't conjure catchy nicknames to change that. If "UMil" sounds like we're trying too hard, then just use "UMilwaukee." Eventually, people will just start shortening it to "UMil" on their own for the sake of vocal ease. My problem with UWM isn't even necessarily the "UW" part, it's the fact that we still have to specify Milwaukee or Madison when using UWM outside of Metro Milwaukee, even if we're still in Wisconsin... something I've encountered personally far more than I care to admit. When you have to clarify even for people who live in the same state, it's just not a good brand, period. |
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Rawls
Junior
Everyone's Entitled To My Opinion
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Post by Rawls on Jan 17, 2012 19:40:43 GMT -6
Milwaukee solves that problem. Clarification between other area teams is solved by our nickname Panthers. Throwing yet another name in the mix, whatever it is, makes our brand identity worse, not better.
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Post by illwauk on Jan 19, 2012 15:34:57 GMT -6
Panthers can work locally, but not out-state. Out there, people are more likely to think "Carolina" upon seeing Panthers (thanks to Wisconsin's biggest obsession being the local NFL club) and "Brewers" upon seeing Milwaukee. In other words, the website for a Milwaukee-based source (such as the jsonline), could list PANTHERS alongside PACKERS, BREWERS and BADGERS, but that wouldn't work for a source in a Madison or an Eau Claire. Obviously "MILWAUKEE" wouldn't work in that situation either and you can forget about "UWM" (lest people be confused as to why UW-Madison is listed twice). Hence, we get stuck with UW-Milwaukee again and we're back at square one.
In short, we can adopt a secondary brand (such as UMilwaukee and/or UMil) or an "ownable" nickname (such as Black Gulls)... those are pretty much our only options.
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Post by Hack on Jan 19, 2012 15:48:17 GMT -6
Embrace it ... Normals  |
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Post by illwauk on Jan 19, 2012 16:20:58 GMT -6
I don't think a "Milwaukee Normal" would be a dorky, upper-middle class white guy... jus'sayin...
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Post by Hack on Jan 19, 2012 16:26:38 GMT -6
Normals ... ... not to be mistaken for Nermals.  |
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Post by skrapheap on Jan 19, 2012 16:38:25 GMT -6
Let's go with Nermals...since Nermal is still a cat 
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Post by DunneDeal on Jan 19, 2012 16:39:41 GMT -6
Nermal was also a guy cat but many people don't know that
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Post by ghostpost on Jan 19, 2012 20:23:51 GMT -6
Panthers can work locally, but not out-state. Out there, people are more likely to think "Carolina" upon seeing Panthers (thanks to Wisconsin's biggest obsession being the local NFL club) and "Brewers" upon seeing Milwaukee. In other words, the website for a Milwaukee-based source (such as the jsonline), could list PANTHERS alongside PACKERS, BREWERS and BADGERS, but that wouldn't work for a source in a Madison or an Eau Claire. Obviously "MILWAUKEE" wouldn't work in that situation either and you can forget about "UWM" (lest people be confused as to why UW-Madison is listed twice). Hence, we get stuck with UW-Milwaukee again and we're back at square one. In short, we can adopt a secondary brand (such as UMilwaukee and/or UMil) or an "ownable" nickname (such as Black Gulls)... those are pretty much our only options. illwauk, I respect and understand the undperpinnings of your ideas, but I stilll think MILWAUKEE and MILWAUKEE PANTHERS are the best way to go. LSU has alternative references (what is it- the Cajun Tigers or Ragin' Cajuns whatever?), and maybe that will work. I guess my disapointment is that, the more we try to splinter our brand and divide this brand issue, the bigger the problem becomes. Milwaukee Panthers - who just so happen to play ball for the University of Wisconsin at Milwaukee. What's so wrong with "Milwaukee" or "Milwaukee Panthers"? I think that is the brand the AD and the Uni need to push. "UMil Panthers"? "Milwaukee Black Gulls"? Oh my. I understand, and I know you are creative as all get out, but please- let's "coalesce around", and not diverge from what is slowly but surely emerging as a bona-fide brand. Now if only uwmpanthers.com and jsonline.com would catch the drift..... PS: Has anyone else noticed that Wisconsin's AD site URL is "uwbadgers.com"? There is a significant difference between an internet URL and a brand. |
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Post by PantherU on Jan 19, 2012 21:51:06 GMT -6
illwauk, I respect and understand the undperpinnings of your ideas, but I stilll think MILWAUKEE and MILWAUKEE PANTHERS are the best way to go. This is the truth. What Illwauk is saying is that Milwaukee on its own cannot stand, because simply too many teams in the area carry that moniker. It works in three ways - among students of all UW schools talking about each other, in national media, and in the Horizon League. Outside of that, Milwaukee has trouble standing on its own. We need the out-state and local media and fans to be able to know us immediately - try telling someone you "went to Milwaukee" and they will have no idea. LSU has alternative references (what is it- the Cajun Tigers or Ragin' Cajuns whatever?), and maybe that will work. The Ragin' Cajuns are from the University of Louisiana-Lafayette. If you ever see "Louisiana," then that's the Cajuns. They are Louisiana's Ragin' Cajuns. I guess my disapointment is that, the more we try to splinter our brand and divide this brand issue, the bigger the problem becomes. It doesn't have to be that way - the athletic department, with Chancellor Lovell behind it, needs to make a move to one brand and one brand only. UWM represents all the names we don't like because UWM cannot be a national brand. Milwaukee represents a national brand, but has trouble being adopted locally. Better to go with the latter and come up with a secondary brand that continues 'Milwaukee' while being identifiable for local and outstate fans. I think that is the brand the AD and the Uni need to push. "UMil Panthers"? "Milwaukee Black Gulls"? Oh my. I understand, and I know you are creative as all get out, but please- let's "coalesce around", and not diverge from what is slowly but surely emerging as a bona-fide brand. UMil, or UMilwaukee, are the brands that Illwauk came up with. He's trying to find solutions. You have to recognize the shortcomings of Milwaukee as a brand for the program - locally it doesn't stand on its own. Now if only uwmpanthers.com and jsonline.com would catch the drift..... You can only get on the JS for this problem if the athletic department has its ducks in a row. As of right now, they don't, so pointing at the Journal Sentinel and crying foul will draw nothing but a "double foul," and we're right back to where we started. PS: Has anyone else noticed that Wisconsin's AD site URL is "uwbadgers.com"? There is a significant difference between an internet URL and a brand. The Badgers' chosen brands are UW and Wisconsin. UW progresses the "Wisconsin" brand, it doesn't dilute it. Who is UW? Wisconsin. Who is UWM? Outside the city of Milwaukee in Wisconsin, people think it's Madison. Outside the state, people don't know what the hell it is. |
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Rawls
Junior
Everyone's Entitled To My Opinion
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Post by Rawls on Jan 20, 2012 12:31:45 GMT -6
I'm not saying a Milwaukee nickname won't work, I'm saying trying to add yet another name to our identity when we're dealing with brand identity issues as is would be counterproductive. Let's worry about names beyond Milwaukee Panthers when we've solidified that as our name. Right now it only adds to the confusion.
I think one thing we can look into is slogans. War Milwaukee is a painful ripoff of Auburn's War Eagle, We are/I am Milwaukee is a ripoff of multiple schools (including our cross town foe). What do you guys think of emphasizing Fight? It's a big part of the fight song and I don't know of any other school that uses it. End tweets with #fight, yelling fight black (fight gold) back and forth at games, stuff like that?
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Post by PowerCrazy on Jan 21, 2012 6:43:48 GMT -6
It's not that like I don't like it, but something about yelling "Fight Black" sounds both like a Black Panther or KKK slogan
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Post by PantherU on Jan 21, 2012 11:31:44 GMT -6
Put the school colors to the Saints Go Marching In
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