mwu
Sophomore
I am U-Dub U-M
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Post by mwu on May 20, 2013 19:10:44 GMT -6
If you're worried that we'd be in the shadow of the Seattle Mariners were we to adopt that moniker, would we be in any more of a shadow of a semi-pro/youth soccer organization? Outside of some soccer circles, we wouldn't be in any shadow of Bavarians FC. Precisely |
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mwu
Sophomore
I am U-Dub U-M
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Post by mwu on May 20, 2013 19:25:58 GMT -6
MU doesn't "play up" Golden Eagles? <MU Eagle Logo> Not to mention that every sportcaster in town when referring to a nickname uses Golden Eagles. (But that could also be due to MU having a competent PR staff/solid media guidelines, unlike ourselves.) Marquette has been de-emphasizing the Golden Eagles part of their name ever since the whole Gold fiasco. What you just posted is a secondary logo... their primary logo is the MU monogram, which is why that's what you see representing the school/team in all major media (ESPN, CBS Spots, etc) and even the Bradley Center box office. Even when you google "Marquette logo," you'll find way more hits for the older version of the Golden Eagle than the one you just posted. Yes it is a secondary logo, does that make them lesser Golden Eagles? If so then UW-Madison really doesn't want to emphasize the Badgers since the Motion W is their primary logo. Washington doesn't care that you know they are the huskies since their block W is their main logo. So Miami, Illinois, Northwestern, Michigan, Notre Dame, Arizona, probably most Schools "down play" or pretend they don't have mascots or nicknames because they use block letters or monograms as their primary logos? |
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Post by DunneDeal on May 21, 2013 7:00:36 GMT -6
Why don't we get the SA to have some referendum asking the school to look into a logo ch....oh wait. SA doesn't exist.
But really, we talk about a Logo/Nickname change like it could be a thing...The AD is broke, I doubt the school is sitting on a mound of cash like UW is, any change is going to cost the school MILLIONS, you need to re-brand everything.
PantherLink, PAWS, All the merch in the Bookstore with Panthers all over it, all the publications UWM has, anything with Panthers would have to go. Keeping the colors would save on it, but really at the end of the day. The school doesn't have that money. Plus the only people even slightly discussing this at all are us.
Would it be cool, sure, to what? who cares, will it ever happen, Nope not without some donor saying I'll give you Xmillion of dollars to do it.
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mwu
Sophomore
I am U-Dub U-M
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Post by mwu on May 21, 2013 8:41:12 GMT -6
I agree Dunne, for the same amount of money that it would cost to re-brand the school with a new nickname we could build 1/3-1/2 of my Thesis work.
The best course of action branding wise, is to once and for all nail down if we're Milwaukee, UWM, or Wisco-Mil. And then enforce our decision with a strong media guide and PR dept.
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Post by buppie05 on May 21, 2013 10:21:20 GMT -6
I agree Dunne, for the same amount of money that it would cost to re-brand the school with a new nickname we could build 1/3-1/2 of my Thesis work. The best course of action branding wise, is to once and for all nail down if we're Milwaukee, UWM, or Wisco-Mil. And then enforce our decision with a strong media guide and PR dept. Couldn't agree more. As far as I know, we did pick Milwaukee and tried to nail it down, but the strong media guide and PR portion of what needed to be done never did get done. Too much needs to be done with the scarce amounts of money we have to even consider a mascot change at this time. Plus I already have the panther logo tattoo on my shoulder. ;D |
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Post by Pantherholic on May 21, 2013 11:55:38 GMT -6
But really, we talk about a Logo/Nickname change like it could be a thing...The AD is broke, I doubt the school is sitting on a mound of cash like UW is, any change is going to cost the school MILLIONS, you need to re-brand everything. PantherLink, PAWS, All the merch in the Bookstore with Panthers all over it, all the publications UWM has, anything with Panthers would have to go. Keeping the colors would save on it, but really at the end of the day. The school doesn't have that money. Plus the only people even slightly discussing this at all are us. I've already stated we need to figure if we're UWM, Milwaukee, Wisconsin-Milwaukee, Wis-Milwa (omg that'd probably send me over the edge), etc first and foremost. This can be handled while they fundraise for the other facilities. The nickname can definitely wait. Its the offseason and frankly there's not much to talk about that's fun. |
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Post by illwauk on May 21, 2013 12:54:03 GMT -6
Marquette has been de-emphasizing the Golden Eagles part of their name ever since the whole Gold fiasco. What you just posted is a secondary logo... their primary logo is the MU monogram, which is why that's what you see representing the school/team in all major media (ESPN, CBS Spots, etc) and even the Bradley Center box office. Even when you google "Marquette logo," you'll find way more hits for the older version of the Golden Eagle than the one you just posted. Yes it is a secondary logo, does that make them lesser Golden Eagles? Considering that this was their primary logo before adopting the monogram...  ...as well as the fact that this version wasn't even in the original identity package, I'd say, yes, the Golden Eagles' half of Marquette's identity/brand is more/less and afterthought... and it's no problem for them that it is, since Marquette is unique enough to stand on its own. If so then UW-Madison really doesn't want to emphasize the Badgers since the Motion W is their primary logo. Washington doesn't care that you know they are the huskies since their block W is their main logo. So Miami, Illinois, Northwestern, Michigan, Notre Dame, Arizona, probably most Schools "down play" or pretend they don't have mascots or nicknames because they use block letters or monograms as their primary logos? You see as much (if not more) Bucky Badger paraphernalia around as you do anything with the Motion W. And the version of Northwestern's N with the wildcat is at least as common as the one without. Notre Dame's leprechaun is as common as the interlocking ND. The only exceptions on that list are Miami (who explicitly brands itself as "The U"), Illinois (which got rid of all their Native American-themed logos) and Michigan (which doesn't even currently have a logo that depicts a wolverine). Yes, MU's official nickname is still the Golden Eagles, but they it's pretty clear they consider "MARQUETTE" to be their brand and I can't recall anyone ever saying "I'm going to the Golden Eagles game." But really, we talk about a Logo/Nickname change like it could be a thing...The AD is broke, I doubt the school is sitting on a mound of cash like UW is, any change is going to cost the school MILLIONS, you need to re-brand everything. PantherLink, PAWS, All the merch in the Bookstore with Panthers all over it, all the publications UWM has, anything with Panthers would have to go. Keeping the colors would save on it, but really at the end of the day. The school doesn't have that money. Plus the only people even slightly discussing this at all are us. Would it be cool, sure, to what? who cares, will it ever happen, Nope not without some donor saying I'll give you Xmillion of dollars to do it. One of my sticking points for why this should be discussed now is because our logos/identity package needs to be changed as it is. All of the gradients and fine details of our current (primary) Panther logo make it difficult and expensive to reproduce on merchandise without diluting its consistency, which hurts our brand. I say, rather than investing money on a Panther re-brand that may help alleviate some of those issues, but would still have us looking like every other "Big Cat" school (because how many ways are there really to draw a cat?), why not just adopt a new identity like Gulls, or something else with an actual connection to Milwaukee, the brand we're trying to push? Would it cost more money? Sure, but we allowed the bottom-line to give us cold feet regarding our facilities, and you see where that got us. We can't afford to be short-sighted when it comes to something that would affect the program for decades to come. |
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mwu
Sophomore
I am U-Dub U-M
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Post by mwu on May 21, 2013 14:09:50 GMT -6
Yes it is a secondary logo, does that make them lesser Golden Eagles? I'd say, yes, the Golden Eagles' half of Marquette's identity/brand is more/less and afterthought...  Never mind, that eagle mascot on the column or Golden Eagles printed on their official tourney tee-shirts from this past season. Or if you go to www.gomarquette.com/ you see "golden eagles" twice before you get down to the menu tabs, and the mascot again on the right side of the background. But you're right the Golden Eagles are definitely an afterthought... |
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Post by illwauk on May 21, 2013 15:11:17 GMT -6
I'm really not seeing your point... the t-shirt you posted has the MU monogram front and center, and on the website "MARQUETTE" is twice the size of "GOLDEN EAGLES" in the header. Better yet, compare how often you see the MU eagle (does it even have a name?) compared to Bucky Badger, even in Milwaukee where you'd presumably have a better chance of seeing the former.
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mwu
Sophomore
I am U-Dub U-M
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Post by mwu on May 21, 2013 22:01:45 GMT -6
Alright, we can agree to disagree on the whole "what does MU value more" branding wise. I've seen tons of Golden Eagle references and logo placement at games. You apparently haven't, no big deal. I would imagine given MU's history with racist mascot names they decided to keep the Eagle/Griffin nameless. www.todaystmj4.com/news/local/198967401.htmlWe're getting off topic... again. Back to the top. I don't think the Gulls has a chance, it may be a part of our past but I don't see it as a viable mascot option for the future. They may be a localized pest as you put it but so are Mosquitoes, Raccoons, and Zebra mussels. In the end Gulls was dropped for a reason. No other University uses the nickname of Gulls, maybe there's a reason for that too. Especially since there are a ton of other schools on or around large bodies of water. |
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Post by fin on May 22, 2013 7:24:32 GMT -6
No other University uses the nickname of Gulls, maybe there's a reason for that too. At the same time, there's also only one team known as the Banana Slugs ;D |
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Post by illwauk on May 22, 2013 15:06:22 GMT -6
Alright, we can agree to disagree on the whole "what does MU value more" branding wise. I've seen tons of Golden Eagle references and logo placement at games. You apparently haven't, no big deal. I would imagine given MU's history with racist mascot names they decided to keep the Eagle/Griffin nameless. www.todaystmj4.com/news/local/198967401.htmlWe're getting off topic... again. Again, you're misunderstanding my point... I never said that MU has rejected the idea that their nickname is the Golden Eagles, just that they've made a conscious decision to emphasize "MARQUETTE" over their nickname. I don't think the Gulls has a chance, it may be a part of our past but I don't see it as a viable mascot option for the future. They may be a localized pest as you put it but so are Mosquitoes, Raccoons, and Zebra mussels. In the end Gulls was dropped for a reason. Yes, because Gulls totally have the same stigma against them as all the animals you named. Even then, numerous minor league teams in New Jersey have called themselves the Skeeters, and Oconomowoc HS is the Raccoons. That reason Gulls was dropped was a short-sighted decision to take on UW-Madison's identity, complete with their colors and secondary nickname (the Badgers' spring game is still referred to as the Cardinal & White Game). Not even a decade later, it was realized what a mistake that was, which is how we ended up with black and gold, and the Panthers. No other University uses the nickname of Gulls, maybe there's a reason for that too. Especially since there are a ton of other schools on or around large bodies of water. Maybe because gulls never visited those campuses the way they did ours, or were regularly feeding on their football fields... who knows? Either way, the point is, there's no objective way to figure anything but Gulls > Panthers. At the same time, there's also only one team known as the Banana Slugs ;D Well, how much would you like to bet that UC-Santa Cruz sells more Slugs merch than us? |
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Post by illwauk on May 30, 2013 16:13:46 GMT -6
That awkward moment when a random high school in Illinois not only steals your logo, but alters it to look BETTER than yours.  Ladies and gentlemen, your Round Lake High Panthers! |
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Lutzow10
Freshman
MILWAUKEE PROUD - PANTHER STRONG
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Post by Lutzow10 on May 30, 2013 22:36:18 GMT -6
Its funny because i have friends that went to school there.
Hey illwauk. Why doesn't the AD/Bookstore use a solid grey instead of the gradient when they embroider stuff. I mean it seems like a simple solution if they don't want to change the logo. Just a thought.
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Post by illwauk on Jun 2, 2013 12:26:27 GMT -6
It's not the bookstore itself, but the individual manufacturers who make such decisions in the absence of a formal style guide; which I seriously our athletic department has ever bothered to put together a considering how much merchandise I see using old logos, academic logos (for athletics purposes) or otherwise are otherwise incorrectly branding the program ("UWM Milwaukee," etc.).
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